When the Olympic Flame is officially lit on Friday in London, NBC will be capturing every moment of it in addition to nearly 3,500 hours of competition prior to the events completion.
Utilizing nine channels underneath the NBC umbrella of affiliate stations including MSNBC, CNBC, NBC Sports Network, Bravo, Telemundo and three newly created "specialty channels," specified competitions will be tailored to each channel to give viewers comprehensive coverage.
While every minute of action will be captured, not all viewers will be able to see everything.
The network will be streaming live footage of every competition but only satellite, cable and teleco subscribers that receive MSNBC and/or CNBC will be able to access its NBC Live Extra website. In addition, the network has already announced that it will not be broadcasting the game's opening and closing ceremonies for viewers who do not have subscription access.
For day-to-day broadcasting schedules, visit NBC's Olympics web site.