The Super Bowl is as widely watched across America for its commercials as it is for the actual football itself. However, one of the best ads that will come across on Super Bowl Sunday won't be seen by anybody in America at all. . .it's a commercial that will air exclusively in Canada for Budweiser.
Here's the ad, courtesy of the folks at Yahoo! Sports.
The story behind it, as the video says, is that these two Canadian rec league hockey teams were told that a few people were filming a documentary about rec league hockey. So, the Generals and the Amigos went about the business of playing their game in a largely empty arena, much like they normally would.
Then we get the fans. . .and the mascots. . .and the announcers. . .and the cheerleaders.
This must have been an amazing experience for the players involved here. . .and, as the Yahoo! Sports article says, they likely celebrated afterwards by going to the closest watering hole and not drinking Budweiser.