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Taco Bell Super Bowl commercial: Viva Young

Fact: If you eat at Taco Bell, you will live forever.

USA TODAY Sports

Super Bowl commercials are often half the reason some people even watch the game. We typically remember the more humorous ads the next day, as they seem to stand out a little more in our minds. That's the direction Taco Bell is going this year.


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The fast food company pre-released one commercial it will air during the 2013 Super Bowl, and judging by the nature of our society today, it will probably go down as one of the most popular clips seen. You can watch the minute-long video here.

If you haven't heard the song "We Are Young" one thousand times by now, you've somehow managed to luckily evade that torture. Instead, Taco Bell provides us with a Spanish rendition of the tune to play along as we witness the nefarious activities several seniors take part in.

Crashing a stranger's pool, hitting up the club, lighting off fireworks on a doorstep, these are things we've come to expect from the elderly. Seeing the Taco Bell is one of the few restaurants open past midnight, they perfectly portray a late-night food run with Viva Young. A lighthearted commercial, Taco Bell nailed this one in my mind. I'll be sure to ask my grandparents how often they eat Doritos tacos.

Photographs by Micah Taylor, clairity, and Fibonacci Blue used in background montage under Creative Commons. Thank you.